The founder · Ahmad Dachach

Welcome to my office.

A one of one, built with AI. Step inside, look around 360°, tap the screens to open my builds and the frames to read my certificates.

Drag to look around · tap screens and frames

The founder · Ahmad Dachach

An AI Transformation Architect who sells, scales and ships.

Ahmad leads commercial teams at the region's leading quick commerce company by day and built Cortex, its engine and every product on this brief with AI. He has used AI since the early days and through every generation of tools up to the newest on the market, has scaled many AI businesses with them, and can build anything with AI. He has scaled 1,000+ online businesses, was named his company's first AI Champion, and holds its Superstar award for AI enablement.

Ahmad Dachach, founder of Cortex
Founder and Architect, Cortex 2026
Commercial Teams Leader, quick commerce Current
First AI Champion at the company Formalised role
Superstar award for AI enablement Recognition
AI Transformation Architect Practice
AI trainer and author Cortex Academy
1,000+online businesses scaled across industries
36+Harvard and DataCamp courses completed
MBAin Project Management
8+verticals managed in quick commerce

Why this founder

He runs the exact customers Cortex sells to.

Most AI founders have never carried a commercial number. Ahmad carries one every month, for hundreds of businesses, in the most operationally demanding industry in the region.

Commercial operator

Leads a team of account managers running a large portfolio of partners at the region's leading quick commerce company: non food verticals and specialty stores, from grocery dark stores, butcheries and ethnic groceries to electronics, flowers and sweets. He knows what a business owner needs because he manages thousands of them.

AI builder, proven in production

Built the commercial copilot his account managers use daily: it diagnoses partner performance, detects revenue leakage and generates prioritised action plans. That copilot is the origin of Cortex Enterprise and earned him the company's first AI Champion title.

Scaled 1,000+ online businesses

From taking a grocery retailer online with its own Shopify store and barcoding, to onboarding and growing partners across every quick commerce category. Scaling is the job he has done for years, now applied to Cortex clients.

Trainer and author

Writes and teaches the Cortex Academy courses, has been invited to train his company's AI team on deploying tools for commercial teams, and is lined up to lead AI enablement on a government programme.

Project delivery

Managed and scaled multiple internal projects end to end, from scoping to launch, backed by an MBA in Project Management.

Credentialed

MBA in Project Management and 36+ completed courses from Harvard and DataCamp across AI, data and business. The academic base behind the practical results.

Builds with AI, end to end

Every website, app, film and system on the investor brief was built by Ahmad with AI through Cortex Jarvis, his own agent operating system. That is the proof that the model works: one architect, a full portfolio.

AI from the early days to the newest tools

Ahmad has been building with AI since the first usable tools and has kept pace with every generation since, with access to the latest models, agents and skills as they ship. He has scaled multiple AI businesses on that stack and is experienced in building anything with AI, from a landing page to a full operating system.

The path

Never said no to an opportunity.

Retail to onlineTook a grocery retailer online

Built its Shopify store and barcoding from scratch, the first business he scaled digitally.

Quick commerceJoined the region's leading quick commerce company in sales

Worked across grocery dark stores, butcheries, specialty stores, ethnic groceries, cakes and sweets, flowers and electronics, online and offline.

DeliveryManaged and scaled multiple internal projects end to end

From scoping and stakeholder alignment to launch and scale, inside one of the region's most operationally demanding businesses.

LeadershipCommercial Teams Leader

Leads account managers across non food verticals and specialty stores, managing a large partner portfolio.

AIFirst AI Champion, Superstar award

Built the AM Commercial Copilot, submitted as the final project of the company's AI Champions bootcamp, and recognised for AI enablement.

2020 to 2026Building toward Cortex

Started building in 2020. Founded Cortex in Dubai in 2026 as the brand and universe for everything that followed.

TodayArchitect of the Cortex universe

Twelve client builds, seven product lines, ten universe pages and the Jarvis engine, all live.

Industries he has worked in

From groceries to electronics and beyond.

GroceriesSpecialty storesFlowersElectronicsCakes and sweetsGrocery dark storesButcheriesEthnic groceriesRetailOnline and offlineQuick commerceE-commerceMediaHealthcare AIEducationGovernment AI

Operating belief

Building with AI is only as good as the tools you have and the skill to use them. The companies that win now own the engine, keep up with every new tool and already know the customer. Cortex has all three.

The team around him

Key roles, not headcount.

AI does the execution. People sit where judgment, relationships and licences matter.

Partner and Managing DirectorMofid

Runs day to day operations and client meetings. Owner of M Alsharq Store, the Cortex partner build in electronics and gaming, and lead of the Matrix world.

VP, PR and Business DevelopmentMahmoud Dachach

Government relations, robotics and AI enablement through Elite Plus and its robotics operating licence.

Bahrain partnerAli

Owner of Baabz Media, the Bahrain media agency behind the Cortex × Baabz Media line.

Contact

Contact us

Founder and Architect of Cortex. WhatsApp or call directly.

+971 52 422 2194
Contact us